Postcards: When To Take Action and Buy McDonald's
It's not enough just to follow the quants... you have to know the business.
Dear Fellow Expat:
As part of Luckbox Magazine's transition into digital form, I wanted to take a moment to remember before Luckbox was… Luckbox.
After publishers transitioned from Futures Magazine, it became Futures Magazine.
My first article centered on research to determine the signal from the noise on stocks in the market. We discussed data companies like TipRanks, Dataminr, and others that helped investors and traders better determine Buy and Sell signals.
Those were quantitative approaches.
Today, I want to talk about a more qualitative approach.
When you see a headline from a company, should you trade that news? Should you invest in the long term? Today, take this framework home with you and study it.
McDonald’s Struggles in Q2
In July, McDonald’s failed to impress on its earnings figures for Q2 2024.
Second-quarter profits, revenue, and same-store sales all dropped amid a customer decline. It saw the first drop in same-store sales since Q4 2020.
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